Mitchell Drilling- Australia
project
Multimedia CD-ROM including animation
audience
Mitchell Drilling are leaders in Dymaxion™
drilling and Australia’s largest privately-owned drilling
contractors to the Australian and international natural resource
industry. Their target audience includes new and prospective clients,
covering the high-end of the worldwide mining, water and energy
exploration markets.
challenge
- 1. To produce a CD-ROM presentation that included
navigation and interactive components to grab the viewer’s
attention for distribution to prospective clients.
- To include as part of the presentation a 3-D animated
movie detailing the Dymaxion™ drilling technique with a
professional storyboard voice-over.
- To create a corporate design strategy and implement
it with the production of 5000 CD-ROM faces and matching cardboard
wallets.
elements
- Project implementation, launch and testing.
- CD-ROM multimedia production including animated
Flash introduction, voice-overs, animated 3-D movie, menu sounds,
photography and CD-ROM in both Mac and PC formats (“auto
start”).
- Layout, design, creation and production of CD-ROM
wallet and CD-ROM x 5000
outcome
A professional interactive presentation
with positive feedback. |
